ED AND WILL is a luxury fashion brand founded by two brothers in Barcelona.
With backgrounds in the business world, the brothers discovered their passion for fashion after working together for the same company in Ibiza. It was there that they became captivated by the seductive power of fashion.
In 2015, Ed and Will launched their first capsule collection, an exclusive line of seven shoe designs through which they expressed their own unique vision.
The essence of their designs is inspired by the elegant simplicity of geometric and organic shapes, merging with the beauty of people, colors, lights, and textures found in a city as rich in history and loveliness as Barcelona. Materials like stone, steel, and ceramic, used in buildings and structures, also serve as a major source of inspiration. Their designs perfectly enhance the attitude and personality of those who wear them.
The aesthetic of ED AND WILL is always modern and clean, blending noble materials with outstanding Spanish craftsmanship.
By being involved in every step of the creative process, the two brothers strive to create a timeless, unique, and exclusive product, a companion designed to reflect your strength, confidence, and sophistication.
